Hello, I'm Karine!
Passionate about Marketing... and Sales results
20 years ago, I was completing a Master's degree in marketing after my Bachelor's degree in Business Administration. Since then, I have worked in business-to-business (B2B) marketing , commercializing innovations in very technical industries.
Then, I fell in love with the agricultural industry where I spent nearly 10 years with input suppliers , working in Business-to-Farm (B2F) .
Experience has taught me that for optimal results, it is beneficial to make the most of the complementary expertise of Sales and Marketing to reach common goals and take a moment to validate perceptions and take fact-based decisions.
And as the founder of Puzzle, I want to help and share my background by offering services that can help businesses achieve their business objectives .
The Team
Bringing together all the pieces of the puzzle also means surrounding myself with competent people with whom to share a multidisciplinary vision of your projects and your challenges.
With Jean-Pierre Picard and Cynthia Chicoine at my side, I have decades of experience in the Quebec and Canadian agricultural industry . Our complementary strengths in management, sales, marketing and strategic communications become an asset to your business.
Does your project include public relations, communications, animation, or senior management of operational and financial activities? We combine our expertise to offer you advice and support that generate results .